by Rick Storlie | May 11, 2012 | Builder Marketing Essentials, Sales Management Essentials
In this video I will share my new program that helps home builders and remodelers sell more homes and remodeling services. [pro-player width=’585′ height=’345′...
by Rick Storlie | May 4, 2012 | Builder Marketing Essentials, Sales Management Essentials
Here’s a great tool I found on NAHB’s website your salespeople can use with your prospects. Your prospects want to know how much they can afford to pay for a home and a mortgage calculator only tells them what their payment would be- not if they can afford...
by Rick Storlie | Apr 28, 2012 | Builder Marketing Essentials
…Click? Call? Come by? Build Value? Are your website strategies working? Are you looking to grow a larger and more relevant Website following? These videos will show you some actionable steps you can take to improve your Website experience. Most of us have made...
by Rick Storlie | Dec 6, 2011 | Builder Marketing Essentials, Sales Management Essentials
Rich Elkman of Group Two advertising shared the video below in an email. It’s a great example of the power of differentiation or market positioning. Market positioning works like this… You have a homes to build or remodeling services to provide You need a...
by Rick Storlie | Nov 14, 2011 | Builder Marketing Essentials, Sales Management Essentials
Last summer I was nearing the deadline for my annual continuing education and received an email for a 2-day course on negotiation. The topic intrigued me and I needed credits so I pulled the trigger and signed up. I’ve been to TONS of seminars and paid anywhere...
by Rick Storlie | Sep 6, 2011 | Builder Marketing Essentials
Rick Storlie of New Home Sales Coach will be interviewing two home builders who are beating buyers at their own game on Thursday September 8th. The builders, Hallmark Homes of Utah and NIH Homes of Minnesota, will reveal how they’re using the “low...
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