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| Rick Storlie's Bio |

Why New Home
Sales Coach?

The bottom line is I have spent the last 20+ years working with home builders to help them sell more homes in all sorts of markets. If you ever wanted to maximize your sales with less effort, here's how>>

If you're like most semi-custom and custom small volume home builders the one question you ask yourself everyday is 'how do I get more leads and sales?' I bet you're an expert builder but what about marketing?

Most home builders have a step-by-step process they use to get everything from the foundation in to the finish work done but when it comes to the marketing they only have a vague idea of what needs to be done to help prospects become buyers.

Creating a simple marketing and sales process for home builders is the reason I started my business. I saw home builders struggling without one and knew that there was a better way to sell more homes.

I started my career in 1988 as a framer working on an apartment building. The day after my high school senior year classes ended I found myself lifted up in the air 30 feet and putting sheathing on a gable roof end.

As I looked down on all the carpenters, plumbers, electricians and HVAC people I had a real eye opening experience. Each company was doing their own thing and no two companies were working together. I saw a dumpster full of wasted materials and wondered to myself, "isn't there a better way?"

Years later when I transitioned into selling new homes I had the same thought: "Isn't there a better way to sell more homes with less wasted time and effort?"

After graduating college and hanging up my nail apron (my back still thanks me!), my builder introduced me to "See" sales training. I'm sure many of you have had the same training or have used the "See" techniques with your own salespeople. My builder told me "See your model key? See your model? When am I going to See some sales?"

That was it. That was the entire sales process my builder had. It was like pointing to a cement truck, a pile of lumber and a hole in the ground and saying "when am I going to see this home done?"

My builder had no sales plan or process and it was no surprise sales were limp. I took this as a challenge and went to work creating a simple plan for builders to sell more homes.

What I discovered over the years is home builders are so busy keeping track of the production aspects of construction they don't have enough time to find out what really works for marketing and selling new homes.

"A rule of thumb is that a lousy process will consume ten
times as many hours as the work itself requires."
-Bill Gates

 

Rick Storlie's Home Builder and Remodeler Marketing Services - Helping You Reach Your Sales Goals No Matter What the Economy

The manuals, coaching and other marketing services I provide are all based on one simple business concept. The purpose of marketing is to understand, better than anyone else, your prospect's problems and provide a solution that helps them get what they want and bring in more business.

Why use this approach?

When your marketing is client focused and not company focused, you sell a lot more homes, a lot more!

Discover the strategies and ideas today's home builders are using to sell more homes - Click Here >

How did I become a housing sales and marketing guru, an expert in helping people like you attract more prospects online and offline so you can increase your sales and profits?

I'm one of those people who is always looking for a better way. After nearly 20 years of carpentry work, direct home sales, field management, sales management and general management for small volume home builders and remodelers, I'm always searching for a better way to sell more homes. I use a simple formula to do this:

Education + Hard Work (implementation) + Persistence = Success!

In my work, my passion is helping people like you discover a better way to attract prospects and grow your business.

Find a better way to attract clients with a marketing coach >>

Let me give you one example of how I work. I've noticed most design/build remodeler and home builder web sites look beautiful, loaded with pictures and information. However, when I ask the owner's how many leads their sites generate each week, most answer with "zero."

I designed a web lead system for my clients and helped them implement it on their websites. The system not only captures leads, it allows them to put each lead into an automatic e-mail drip campaign that sends out 16 follow-up emails over a 2.5 month period.

Now, the same clients that had not been getting one lead a week are now getting 2 - 20 EVERY WEEK! The best part is we've built a consistent pipeline of leads that get followed up with properly (and automatically) allowing the builder to work with their best leads and always have a source for their next customer.

Discover how you can apply this marketing approach to grow your business >>

Something else you should know about me. Everything I teach is based on appealing to women. In case you haven't figured it out yet (or have been living under a rock), women are the primary influencers in the decision to remodel or purchase a new home.

Women are completely different from men in their shopping and buying preferences. According to the Bureau of Labor Statistics, 90% of the construction industry is male. In a study conducted by the National Association of Home Builders (NAHB) in 2005 "Women directly purchase or have a controlling influence in the purchase of 91% of all new homes." (Smith-Dahmer Associates, NAHB IBS). Do you see the disconnect we have in the housing industry?

I've spent years studying everything from home design to copywriting that appeals to women. I'll show you the mistakes you're making in your marketing and sales process that will get you immediate results. You can skip my learning curve and use these strategies to increase your sales right away.

Find out how marketing coach Rick Storlie can help you increase your sales and revenue >>

You Can Improve Your Marketing Response, Attract More Clients and Increase Your Sales

Are you responsible for marketing your business?

Want to discover how to attract more clients, grow your business, increase sales, and be more successful?

Do you want ads that work, sales letters that get the phone ringing, a web site that sells, a steady stream of clients and profits?

Do you want help with ...

 

Getting Attention
• Attracting Home Buyers
• Return on advertising
• Generating leads

Positioning Your Business
• Defining a Niche
• Finding better prospects

Selling
• Overcoming objections
• Closing more leads
• Increasing profitability
• Increasing referrals
• Getting a steady stream of leads from your web site

Call 952-895-5566 for more information or complete the following form.

Yes, I would like help with my marketing so I can maximizing my sales in any economy.

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  Thank you for your interest in growing your business with Rick's marketing services.